ALEX Reid is the red-hot favourite to win Celebrity Big Brother after attracting more than 80 per cent of all final week bets.
The cage fighter is 4/7, from 6/5, to claim the crown having previously been quoted as a 33/1 rank outsider.
Ladbrokes spokesman, Nick Weinberg, said: “It’s been a remarkable transformation for Reid. He’s gone from zero to hero in a matter of weeks.”
Dane Bowers is 7/2 to take the title with previous marker leader Vinnie Jones available at 9/2.
LATEST BETTING
Celebrity Big Brother
Winner
Alex Reid 4/7
Dane Bowers 7/2
Vinnie Jones 9/2
Jonas Erik Altberg 9/1
Stephanie Beacham 20/1
